DANCE: The Hunger Fight!

To engage a new audience for emerging local musicians and fashion designers while raising awarness and support for the Chattanooga Area Food Bank.
The Need:Gearing up for the holiday rush, the Chattanooga Area Food Bank was in need of canned goods and funding. Additionally a new group of emerging musicians and small businesses developed a need to reach an 18-35 demographic of young Chattanoogan's.
The result:On August 15, 2009, Juncture and ignite | chattanooga, held the first DANCE:The Hunger fight event. Intended to grow into an annual event this production reached out to 15 musicians and 4 fashion designers and put them in front of over 500 young and enthusiastic community members. Over $1000 and 1000 lbs. of food were raised for the Chattanooga Area Food Bank.
Print Case Study